Robust Menu of Services
In addition to Etailytics metrics software, our Amazon navigators (many of whom are former senior managers) can enrich your capabilities with a robust menu of services.
- Plan go-to-market strategies for product launches
- Guide you through the process of adding products to Amazon
- Optimize detail page content for improved searchability
- Build enhanced A+ detail pages with rich imagery
- Train your team members on the secrets of Amazon tools
Go To Market Consulting
Each Amazon store and category works differently and presents a unique set of challenges. We gather the information you need and deliver an actionable strategy to make your brand and product launches on Amazon.com effective, fast, and a strategic asset of your overall launch plan.
Brand & Product Acceleration
While brand equity is important, every product on Amazon competes for higher search ranking — making search relevance a key driver for sales impact. We combine sentiment analysis and competitive analysis to optimize content, then layer in AMS advertising and promotions to lift ranking.
Develop your team’s capabilities and understanding of Amazon’s processes and requirements with help from our Amazon experts. We will navigate and train your team members on issues and topics ranging from shipping requirements to chargebacks and coupon creation to product variation creation.
Working over the phone or on site, a team member with a background in LEAN process improvement from Amazon uses the Etailytics platform to identify constraints, reduce the risk of chargebacks, help you maximize brand and produce acceleration, and improve Amazon profitability.
Product Listing Maintenance
Hire an Amazon customer experience expert to review your catalog on a monthly basis. They will search for duplicate listings, un-variated products, missing/bad images, and content issues. All issues will be logged and correction files created for your review and upload.
Page UX & Content Optimization
A critical component to your product catalog's long-term success, Amazon-optimized product content can improve search ranking, sales conversion, and review ratings. Working with existing Amazon content or writing from scratch, we develop content that pushes your search relevancy and engages all shoppers (both desktop and mobile).
Combined with Consulting on page images optimized for mobile devices and Enhanced Detail Page (A+) Content, your product page user experience will accelerate your sales.
Content Consultation & Training
Content specialists educate your staff on best practices for optimizing content for Amazon. Deliver 5 content examples from your catalog, documentation, and 1-hour walkthrough
(for up to 3 attendees).
Content specialists optimize vendor catalog content at a per SKU/Line charge. $800 one-time charge per project (includes Consultation and Training component). Pricing level determined after initial consultation to review scope of work. Standard products & accessories:
$40 per ASIN, $10 per additional ASIN(s) in variation set.
Complex tech & flagship products:
$100 per ASIN, $20 per additional ASIN(s) in variation set.
Upload content and variation sets via Amazon Retail Business Services (RBS). Additional troubleshooting, remediation ticketing and site validation.
Identify relevant keywords with Etailytics Adtailytics to be added to detail page content or hidden keywords. Publish content or keywords via Amazon RBS ticketing.
Enhanced Content (A+)
Maximize conversion, improve customer education, and build your brand with custom Amazon Enhanced (A+) detail pages. We build out high-quality A+ detail pages from a number of templates that combines integral messaging, narrative text flow, and feature details with rich graphical elements and comparison charts.