Etailytics Blog

The Latest News and Tips from Amazon Navigators

Etailytics Vendor Analytics Platform Launched

By scott | 2017-10-16 | Comments Off on Etailytics Vendor Analytics Platform Launched

Etailytics Vendor Analytics Platform Launched by Etailytics Staff Etailytics is a new software platform designed to accelerate Amazon Vendor success through better insights into the Vendor Central portal. October 16, 2017 – After months of development, Etailytics officially ended their beta test period today and launched an Amazon Vendor Analytics platform for the United States. Etailytics is an analytics, business decision making, and management platform supported by seasoned Ex-Amazon business analysts and valuable business-accelerating services. Etailytics consolidates 11 Amazon Vendor Central portal reports and combines them with Amazon data feeds into secure, easy-to-view dashboards — enabling Vendors to pinpoint opportunities…

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Deadline Approaches for Amazon Stores Switch

By Agen Schmitz | 2017-10-15 | Comments Off on Deadline Approaches for Amazon Stores Switch

Deadline Approaches for Amazon Stores Switch by Agen Schmitz, Etailytics Content Manager If you have a brand store built in Amazon Pages from Amazon Marketing Services (AMS), you’ll need to migrate to the new Amazon Stores tool soon to preserve your brand store. Here are the dates to keep in mind: October 31 — Any Amazon Pages without active Headline Search ads aimed at will be turned off. If you have active advertising, the Amazon Pages brand store will stay live, but cannot be edited. December 31 — All Amazon Pages brand stores will be turned off. The Amazon Stores…

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10 Pro Tips: Last-Minute Amazon Holiday Strategies

By scott | 2017-10-15 | Comments Off on 10 Pro Tips: Last-Minute Amazon Holiday Strategies

10 Pro Tips: Last-Minute Amazon Holiday Strategies by Etailytics Staff There is an old saying at Amazon; “During Holiday the days are like weeks and the hours are like days…” This saying is far closer to the truth than it sounds. If you are an Amazon Vendor, depending on your category and the “giftability” of your product, you may be able to watch your daily sales rate rise at an incredible rate. Purchase Orders may come in from the blue, or you may be called by an Amazon employee asking you to expedite a shipment. Here are Ten Pro Tips…

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Refresh Content, or Halt and Catch Fire

By Agen Schmitz | 2017-10-07 | Comments Off on Refresh Content, or Halt and Catch Fire

Refresh Content, or Halt and Catch Fire by Agen Schmitz, Etailytics Content Manager While it’s important to create ASIN detail page content for bullets, product description, and A+ presentations as evergreen as possible, that doesn’t mean you shouldn’t just fire your content into the belly of the Amazon beast and then forget it. You should assess your existing content at least once per year to improve its relevance — both to customers and to Amazon’s search algorithm. Here are some ideas on when it’s time to revisit your detail page content and what steps you can take to revitalize it.…

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10 Pro Tips: Amazon Sponsored Search Ads

By Agen Schmitz | 2017-10-02 | Comments Off on 10 Pro Tips: Amazon Sponsored Search Ads

10 Pro Tips: Amazon Sponsored Search Ads by Etailytics Staff A powerful self-service advertising tool, Amazon Marketing Services (AMS) allows you to create an ad that will be presented at the top of results from a search on Amazon.com. Imagine tens of millions of searches across Amazon. If you are selling a new cheese you want to promote and someone searches for “Swiss Cheese” your ad can show up letting people find your product. They click on the ad and it goes to your Brand Store or a search page of your cheeses, and they buy your amazing new Swiss…

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Treating Amazon as a Customer

By Agen Schmitz | 2017-10-01 | Comments Off on Treating Amazon as a Customer

Treating Amazon as a Customer by Etailytics Staff Amazon is called the 800-pound gorilla and an unfeeling machine, but the fact is they are a group of very smart people led by a unique individual with a unique vision. They have changed the world with their passion, technology, and hard work. Working smartly, you too can benefit from this amazing online marketplace. But you must treat Amazon as a customer. Understand your customer. Read articles, stock market filings, Industry analyses to understand the unique nature of their size, scope, and goals. Have clarity on their weaknesses as well. They do not…

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